You got a great idea. 💡
You built a great product. 👨‍💻
You created your website and began marketing. 📢
But you notice terrible bounce rates on your website analytics. ❌

Wondering where you went wrong? 🤔

How does web design impact your SEO?

Imagine someone searches on Google and gets thousands of results. They see your website and visit it. Fantastic!

Hold up. They try sticking around but your web site design is too complicated and so they leave the site quickly!

This is where things start going ugly. When they return back to the original SERP page to find another website that can satisfy…


Everyone at Brucira starts their workdays in the same way: by making a to-do list.

When India announced its Covid-19 lockdown in March 2020, Brucira shifted to an entirely remote working model. This meant that our small team of designers, developers, project managers, marketers, and content creators were now spread out across the country.

Switching to remote work was challenging in many different aspects — it was difficult to collaborate, plan meetings, and bond with team members when we couldn’t take into account what each person was currently working on.

To combat this, Brucira designed and developed Brutask, a simple…


Have you tried on a new pair of glasses via a mobile app to check how well they suit your face? You’ve just experienced one of the real-life use cases of augmented reality. In fact, augmented reality is more prevalent in your daily life than you think. Your Snapchat filters & Instagram lenses are also a form of augmented reality as are those apps that let you try on clothes without leaving your home.

So, what is Augmented Reality (AR)?

Augmented reality is the new wave of technology that waves together digital interfaces and real-life. It allows you to experience products and services before purchase, offering…


Everyone knows that a picture is worth a thousand words. Everyone also knows that the more interesting the picture, the better it conveys your message. As a product design agency that also specializes in illustrations & designs, we’ve experienced the difference well-placed and thoughtful illustrations can make when showcasing your product to prospective users.

Bringing ideas to life

Words can accomplish a lot, but not everyone has the time or patience to read through your amazing copy every single time. Illustrations can capture abstract ideas while infusing a breath of new air into your designs, setting you apart from your competitors.

When we designed…


From time to time, Brucira takes on fresh-faced, doe-eyed interns across our various verticals. Other than wanting them to experience what it’s like to work at a product design agency, we want to learn from them and with them during their internships.

Samyak joined us as a product design intern in the summer of 2020 when most of the world was in lockdown due to the Covid19 pandemic. …


At Brucira, we want to make sure we capture the experiences of all our team members so we can learn from them and make our work processes even better. This is the first post in a series about our interns’ experiences at Brucira across different verticals like product design, front-end development, and digital marketing.

Rajat Verma joined Brucira as a front-end development intern for two months. Since we were all operating remotely due to the Covid19 pandemic, Rajat was on boarded remotely, and we were all very pleased with how easily he fit into the team.

How did he find Brucira?

We put out a…


Seven months ago, the world was forced to shift to accommodate remote work for the health and safety of their employees & customers. The Covid19 pandemic ushered in a new wave of remote workers that saw companies across the globe scrambling to make the switch easy & sustainable without compromising on mental health & productivity.

Brucira switched to remote work mid-March to ensure that our team members & their loved ones did not contract the virus through public transport. Since then, we’ve leveraged communication tools and innovated to increase productivity and collaboration. …


The Covid19 pandemic brought everyday life to a standstill for everyone across the globe. In India, on March 21st, the entire country went into one of the harshest lockdowns in the world to prevent the spread of the Coronavirus.

In the blink of an eye, everyday moments of joy we had all taken for granted vanished — hugging friends, meeting loved ones for dinner, hanging out with colleagues at the office was all in the past. In the early moments of panic, most of us retreated to our homes for remote work without any idea if or when life would…


Every day we’re exposed to millions of pieces of content on social media, news, blogs, and other platforms. What sets your content apart?

If your content is valuable and interesting, it’s important to make sure it reaches a large number of people. This is only possible if you incorporate multilingual typography to attract speakers of different languages.

Previously, we spoke about the importance of multilingual typography and how it can boost your business. …


If you need to buy something, how do you go about purchasing whatever it is?

First, you probably visit a few websites to browse through their products. If their UI and UX is clunky, their design dodgy, and their copy wrong, you probably go to their competitor because their website is designed better. There’s no second step for the first seller. They just lost your business.

Whether you’re selling products or services, a well-designed is an important asset you need to flaunt to attract the right customers. It takes users 0.05 seconds to form an opinion about your website, and…

Brucira

Solving Product problems with Intelligent & Neat Design. http://www.brucira.com/

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